Author Topic: Effect of Apple Download Changes on Episode Downloads  (Read 87 times)

Will Malone

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Effect of Apple Download Changes on Episode Downloads
« on: December 06, 2017, 08:54:11 am »
Apologies if this has been answered elsewhere, but I was hoping someone might be able to help me make sense of a trend I'm noticing.

For about two weeks, our podcast downloads have dropped fairly significantly. This trends seems to have started around the same time that Blubrry announced the change to download calculations for Apple devices. I was a little confused by the announcement. From what I understood, some types of downloads from Apple devices may no longer be counted because of app changes that resulted from the recent iOS update? Am I understanding that correctly?

I guess I'm wondering if those Apple download changes could account for fewer downloads per episode for the past two weeks or so.  I would say we're seeing about half the downloads we used to. There were also pockets of days where we had zero downloads, which is not unheard of but kind of unusual for us. Or maybe this has just been a slow couple of weeks. Would appreciate any clarification.

Thanks!

Shawn Thorpe

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Re: Effect of Apple Download Changes on Episode Downloads
« Reply #1 on: December 06, 2017, 10:10:29 am »
Please go here:
https://www.blubrry.com/contact/
Click the Select link underneath All Other Inquiries and choose Technical Support. Fill out the form with your questions and someone will get back to you with assistance.

Will Malone

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Re: Effect of Apple Download Changes on Episode Downloads
« Reply #2 on: December 06, 2017, 10:22:46 am »
Thanks - I'll follow up with support and see what I can find out.

David Naimon

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Re: Effect of Apple Download Changes on Episode Downloads
« Reply #3 on: December 07, 2017, 09:14:24 am »
Will,  this is the exact experience I've had with my podcast too (and several other podcasts on twitter have been complaining of the same thing).  Contrary to their initial posting that some podcasts might experience "slight" decreases "during the transition" these changes for me, you, and others have been large and according to my correspondence with blubrry are now permanent going forward.  If you learn different do let me know.
best,
David

Tom Williams

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Re: Effect of Apple Download Changes on Episode Downloads
« Reply #4 on: Today at 07:03:41 am »
Thanks for sharing this Will. This is exactly what we've been seeing with our podcasts too. Circa 50% reduction in downloads since the change to download calculations for Apple devices. I thought it was just us. We weren't forwarned or even told about these changes so I've wasted hours trying to track down the problem as I initially thought it was an issue with either our media server or recent changes that the Apple Podcasts support team undertook for us. We count our downloads in the millions per year so for us this is going to have a massive impact on monetization. At least I now know what the problem is but I'm not at all happy with the lack of communication and the fact that evidently, our previous podcast download statistics were inaccurate.

I'm just heading off to check Twitter but does anyone know if users of other podcast metrics providers have reported similar?

Best
Tom